Aspen Solid rebrands as HeadQuarters, giving exact same programming

Aspen Solid rebrands as HeadQuarters, giving exact same programming
Aspen Solid rebrands as HeadQuarters, giving exact same programming
Plan director Lindsey Lupow and growth coordinator April Davey spread the phrase about HeadQuarters, previously referred to as Aspen Solid, at the Pleasure Event in Aspen.
HQ Images/Courtesy photograph

HeadQuarters, formerly Aspen Solid, is rebranding with a concentration on mental conditioning, which HeadQuarters Government Director Angilina Taylor defines as “having the techniques and instruments offered to you, so that you have the resiliency to prosper when factors get thrown at you in existence.”

“Throughout existence, we all deal with obstructions, and we all obtain ourselves in distinctive positions,” she said. “Sometimes, if we really don’t have the suitable applications at our disposal, a situation can turn into a great deal worse if we’re not appropriately organized. … It’s seriously figuring out what individuals applications are that get the job done for you and adapting them for your lifetime and owning that talent established, you know, recognizing items that bring about you, and then factors that you can do … so that you do not discover oneself in a problem like that all over again.”

Even with the new identify, she stated the programming supplied by HeadQuarters will stay the similar. The identify improve arrived as a final result of gradual shifts in the target of the group.



The group started as an solely on the net useful resource with a service provider listing and on the web toolkits. Nonetheless, in new yrs, it has expanded into the offline realm to give local community functions and workshops.

Last calendar year, it took above taking care of the Psychological Well being Fund, which was to begin with operate by the Aspen Neighborhood Basis.



“We have been expanding anyway, and evolving into what we are now,” Taylor reported.

Next yr, HeadQuarters is setting up to start a mental exercise coach method, according to her.

She said the title change is also aimed to clarify that the business serves a broader region than just Aspen — they function with individuals all around the location in between Aspen and Parachute.

HeadQuarters Govt Director Angilina Taylor signals the lease for the organization’s new business house in Basalt.
HeadQuarters/Courtesy Image

“We definitely required to be inclusive of all of the communities we serve,” she stated. “Sometimes it was just like a bit of a disconnect men and women did not really identify that we supplied a assistance for them, with obtaining Aspen in the title, when we went downvalley. And we have more substantial, grander visions of like, how could this evolve into a little something that isn’t spot distinct? And how could we make this model for different communities in different spots?”

HeadQuarters’ new title is a reference to the four quarters of the brain, as perfectly as their operate with the four pillars of mental exercise, which are the social, psychological, actual physical, and economic elements.

In exercise, that includes advertising and marketing social accountability by volunteerism, partnerships, and the provider directory internet hosting workshops and displays centered on psychological resilience encouraging persons to interact in physical exercise to raise their mental wellbeing and advertising fiscal literacy.

By addressing those important places, Taylor said she hopes to avoid people from achieving crisis, lessening the strain on other psychological-health and fitness companies.

“We definitely feel that with prevention and early intervention programming in the valley, we will be eliminating some of the pressure on the downstream systems of treatment,” she mentioned.

As portion of the rebranding system, HeadQuarters has thought of who their concentrate on viewers is.

Through interactions with neighborhood universities, therapists, and mothers and fathers, they identified a focus on the youth local community.

“We as a staff and board, genuinely wanted to focus (on ages) 14 moreover … being aware of that there is a youth mental health and fitness disaster and figuring out that the youth in our spot are having difficulties,” Taylor said. 

The Latino community, too, struggles considerably with psychological well being, according to her — several of the Psychological Health Fund programs appear from Latino community users. To take away boundaries to supporting this populace, HeadQuarters has built its new internet site entirely translatable into Spanish. As HeadQuarters continues to extend, she stated they are attempting to figure out how to carry out far more programming in Spanish and husband or wife with a lot more businesses in just the Latino neighborhood.

In addition to the youth and Latino communities, she said the functioning class population is yet another team that HeadQuarters has concentrated their assets on, due to the fact they typically have negligible employer positive aspects that include mental-overall health needs.

A person of the strategies HeadQuarters can support unique groups is by creating workshops particularly intended to cater toward people demographics. The workshops are generally performed with other nearby companies.

“All of our workshops are in collaboration with other people and definitely folding others into other organizations into our programming,” Taylor reported.

In the spirit of collaboration, HeadQuarters’ new place of work room in Basalt will also property the Mental Exercise Collaborative, which is a co-doing the job house for folks in the wellness marketplace. 

They will be celebrating the modifications with a neighborhood open house from 4:30-7:30 p.m. on Thursday at their new room, situated at 23400 Two Rivers Street, Device No. 46 in Basalt.

Related posts